From the buzzing streets of New York City to Key West’s tropical charm, Samantha Donohue traded corporate life for a dream: opening her own boutique perfumery.

A New York native, former beauty executive at L’Oréal, and founder of a fragrance company, Samantha has always had a deep passion for fragrance. Her career in the beauty industry laid a strong foundation for what would become her greatest adventure yet—sharing the art of perfume-making with others.

Her journey began with a transformative visit to Tijon St. Martin, a hands-on perfumery experience that sparked the idea for her own location. Inspired and energized, Samantha set her sights on Key West, where she and her family could thrive and offer a unique, joyful experience to both locals and visitors. 

After five years of traveling to and falling in love with the island, Samantha and her husband, Jerry, are thrilled to call Key West home. Their greatest excitement is becoming part of Key West’s wonderful community and sharing their passion through a new, immersive activity unlike anything else on the island.